These days your business users are more mobile, and expect to be able to access your web content and applications on-the-go. But with the explosion of devices and smartphones available, it can be overwhelmingly expensive and time-consuming to generate the multiple UIs needed to make sure your content works on each smartphone that pops up. But with Convertigo, you can easily make any site or content smartphone, iPhone (or any other device) ready--quickly and at a low cost.

You don’t have to re-create the wheel

Tablets, notebooks, mini PCs, iPhones, smartphones...the technology available is steadily growing, and your business needs agility to deploy enterprise assets on a new device, at any time and in any country. But of all the tech devices popping up, smartphones are quickly becoming the standard with an impressive global growth rate in all countries. These phones got their "smart" moniker, because in addition to their phone capabilities, they also have an operating system, and can run an HTML browser such as Safari, Firefox or Internet Explorer, as well as local applications. But how can your company keep up with all the new devices? Business no longer stops when your customer or employee is not in front of their computer. With the exploding number of smartphones and similar devices, you have the opportunity to be ahead of your competitors by offering your customers and employees a new generation of your web site or business application, that can be accessible from anywhere and from any device.

Convertigo Enterprise Mashup Services for Smartphones is your solution

Whatever application or web site you have, with Convertigo, you will be able to reuse, repurpose, augment and even mix together business processes and data coming from your applications, and make them smartphone, iPhone (or other device) ready, quickly and at a low cost. Even if they don't have APIs, Convertigo will enable your web or legacy applications for new usages.

In 90% of the cases, web sites or applications have neither been developed to communicate with other applications nor to be exploited by a completely different UI such as a smartphone. The UI from your business application is likely hard coded in a specific language (such as COBOL if it's a legacy app, or in J2EE, ASP, CGI, PHP or any other HTML/Ajax based technology if it's a web app). Either way, this code cannot be used as is for a smartphone, essentially because of the size of the screen and the way the user interacts with it through physical or touch screen touches. Images, fields, buttons, tables, combo boxes and menus have to either be redesigned from scratch or modified, depending on your goals. Information will have to be reorganized to deliver a compelling smartphone user experience. Very often, backend business applications or web sites are intimately linked to their UI, and having to develop a new UI requires heavy (and expensive) coding of business processes and UI business logic that have already been developed.

With its unique and proven "web clipping" technology, Convertigo can capture the graphics of a web UI. These captured graphics can be edited, resized and reorganized to fit the UI requirements of a smart phone, iPhone or other device. Using Convertigo's "web clipping" technology allows you to take a classic web site UI and convert it directly to a smartphone UI. In one action, Convertigo captures backend business processes, business logic, application UI and UI graphics. By only editing the captured graphics to fit smartphone screen size, Convertigo bypasses the classic development process and makes a simple port from an existing web site to a smartphone web apps something easy, fast, low cost that any Web designer can do.

Convertigo creates mashup without requiring APIs

Convertigo bypasses expensive recoding by capturing backend application business processes and dramatically reducing “smartphone-ization”. With its non-intrusive capability to connect to 95% of the legacy, intranet, extranet or internet applications as well as to connect to any SOA, Convertigo can deliver--without classical coding--the web services and APIs behind applications which don't have any. Once applications are Convertigo-enabled, they can be mixed and/or accessed by any UI, including a web app, am iPhone app, or by any other application able to make web service calls. Convertigo captures and converts both backend business processes and UI business logic into web services. Convertigo’s capture ability dramatically reduces classic development costs and makes coding possible in the situations when classic coding is not an option. Depending on complexity, the ratio can be between 10 to 30 times less expensive.

Convertigo provides the ability to create web apps or standalone apps – you choose

When it comes to repurposing applications to smartphones or handy devices, the new UI created can either be a web app (which can be used by any smartphone because it's based on web based technology like HTML/ajax), or a standalone app (which is specific to a smartphone vendor such as Apple or Android). Depending on your goals, they both offer advantages. Web apps are visualized as a specifically-designed web page, and thus can be used on any smartphone browser. But functionalities for this app are limited to browser capabilities. On the other hand, standalone apps act and run as standalone applications accessing Convertigo’s web services that are built on top of existing applications. These aps are powerful but OS dependent, and thus require that one be developed for each vendor. With Convertigo, you can choose the path for your app and also whether to completely redevelop or only resize and reorganize the existing UI. Standalone smartphone apps and web apps for which the UI has been redeveloped from scratch, will be connected to one or multiple backend applications, thanks to web services delivered by Convertigo's server (which can be run locally or in the cloud). Convertigo acts as a web service to feed any smartphone app or web app. In the same way, it can feed any other application. It can easily be integrated into your SOA backbone or partner feed applications. By becoming a Convertigo web service or a Convertigo RSS feed, your web site or application data and processes can be used by any partner web site or application.

Device recognition

Convertigo is also able to store multiple UIs in order to serve multiple devices. By automatically recognizing the device signature, Convertigo will pick and display the appropriate UI to the specific device.

Define new business models

New devices can bring new communities, new usages as well as new models for your business. Convertigo is integrating a powerful dashboard and control system that allows you to fully control (and bill) smartphones transactions. Some examples include:

Booking a business flight and ordering flowers for your grandmother from the comfort of the cab that is taking you to the airport, or checking your customer’s invoice history five minutes before you enter a meeting with him.

Convertigo partnership for e-commerce, marketing and smartphone business

Novedia group and Convertigo : 360° on smartphone technologies and services

Novedia Group and Convertigo are announcing their partnership to offer the best in class services, technology and solutions for the web and mobility. By combining their experience and best practices, the Novedia and Convertigo teams insure quick and inexpensive turnkey smartphone solutions, from concept to delivery, which assists customers in monitoring, maintaining leverage and animating their multidevice information system.